The American Society of Plastic Surgeons (ASPS), says almost 18 million people underwent surgical and minimally invasive cosmetic procedures in the United States in 2018.
This total means that there were almost a quarter of a million more procedures in 2018 than in 2017.
Cosmetic surgical procedures have been on the rise in the U.S. over the past 5 years.
Before getting to the heart of the matter, it is essential to understand the difference between plastic surgery and cosmetic surgery.
Cosmetic surgery focuses on body enhancement, while plastic surgery reconstructs body parts that have sustained damage due to disease, burns, or trauma.
The authors of an earlier study in the United Kingdom analyzed 204 questionnaires to identify the factors that drive people to undergo cosmetic surgery.
The questionnaires included questions about self-esteem, life satisfaction, self-rated physical attractiveness, religiosity, attitude toward cosmetic surgery, and media consumption.
The researchers wanted to understand which factors influenced a person’s likelihood of opting for cosmetic surgery. They were also keen to determine the factors that affected people’s perceived benefits of undergoing these procedures.
The results showed that religious beliefs and low self-esteem were significant predictors of likelihood, while predictors for perceived benefits included religiousness, media consumption, life satisfaction, and biological sex.
The findings showed that women who rated their self-esteem, life satisfaction, and attractiveness as low, had few religious beliefs, and had high media exposure were more likely to undergo cosmetic surgery.
Although women were generally more attracted to cosmetic surgery, the number of men considering these procedures was significant.
The study also highlighted the powerful effects of media exposure and religiousness. People who had more exposure to the media believed that cosmetic surgery brought more benefits, while religious individuals were more likely to perceive cosmetic surgery as something in direct contrast with their beliefs.
Top 5 cosmetic surgical procedures in 2018
The ASPS reported that the top five procedures in 2018 were:
Breast augmentation — 313,735 procedures.
Liposuction — 258,558 procedures.
Nose reshaping — 213,780 procedures.
Eyelid surgery — 206,529 procedures.
Tummy tuck — 130,081 procedures.
While breast augmentation and liposuction rose by 4 and 5 percent respectively from 2017, there was a slight decrease in facial procedures.
The number of minimally invasive cosmetic procedures also increased in 2018. The three most popular procedures were Botulinum toxin type A (Botox), soft tissue fillers, and chemical peels, which were up by 3, 2, and 1 percent respectively from 2017.
Data from the ASPS show that three of the top five surgical procedures in 2018 focused on the body. The number of liposuction procedures increased by more than 12,000, while surgeons performed more than 13,000 additional breast augmentations.
The slight reduction in the number of people having the most popular facial procedures is likely to be due to the availability of alternative options, such as nonsurgical nose reshaping and eyelid puffiness improvement. In addition, it is now possible for surgeons to perform specialized procedures for different areas of the face and neck without doing a full facelift.
“With liposuction, one treatment may be all you need to reshape problem areas. A plastic surgeon can treat more areas — and larger areas — in one procedure, “ ASPS President Dr. Alan Matarasso has said.