The CEO/CCO of advertising and media Production Company, X 3M Ideas, Steve Babaeko has been recognised as one of the top 100 creatives in 2019 by Adweek.
The annual honorary list was created by Adweek to celebrate trendsetters and innovators in creative industries across the globe whose ideas are advancing advertising worldwide.
Friends, family and close associates of Steve Babaeko gathered together at The George Lagos Hotel, Ikoyi, Lagos to celebrate his recent recognition.
Leading actress, Omotola Jalade-Ekehinde, Media Entrepreneur, Fade Ogunro, Singer, Praiz, DJ Spinall, On-Air Personality, Gbemi Olateru Olagbegi, Media Personality ,Lamide Akintobi, Comedian and MC, Tee A and others graced the event.
Steve’s wife and ace photographer, Yetunde Babaeko, their three sons and other members of his family also graced the occasion to honour Steve for his distinctive contribution to the Nigerian advertising and creative industry.
Speaking at the event, Steve expressed his joy on the Adweek recognition and other accomplishments by him saying,
“I’m glad that Nigerian creatives and companies are rising up to change the African narrative and tell original stories. We are not erasing our history, we are simply redefining the future and this is birth from a place of passion, as well as hard work.”
“I feel honoured to be celebrated today. We will keep pushing boundaries and changing the way Africa is perceived. We will continue inspiring younger generations and challenge practicing creatives, because this is how we can move Africa forward.”